Monday, August 13, 2012

Next few months will see multiple vehicle launches in Indian auto market

Prospective buyers in India will be spoilt for choices being offered to them during the upcoming festive season. Festive season in India which stretches right from Janmastami on August 8th to Onam on 29th of August to Dushera, Diwali in October/November and Christmas in December will be the one period which will see maximum demand for four wheelers in the country.

Car sales across India have been on ebb ever since 2009 following higher interest rates and fuel prices. Society of Indian Automotive Manufacturers has revised their forecasts for the current year. Growth which was originally pegged at 10 to 12% is now revised to 9%. Auto markets are bringing in 30 new vehicles across segments starting from the Maruti 800 to Jaguar XJL in the hope of persuading buyers back to auto showrooms.

Current decisions to soften interest rates along with competitive pricing of these 30 sparkling new models are what is hoped to revive the dismal auto market. The new lineup is slated to include Maruti 800m Tata Manza CS, Chevrolet hatchback, Mahindra Mini Xylo, Ford EcoSport and a host of other will be preceded Hyundai Elantra sedan is expected to make its entry on Monday. Yesterday, Hyundai Motors India launched the all new 2012 Elantra neo Fluidic at an ex-showroom Delhi price of Rs 12.51 lacks for petrol base variant and Rs 12.91 lakhs for diesel base variant.

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