It was awards all the way for BMW Group at Automotive Brand Contest 2012. 48 prizes were awarded to projects by BMW Group while 14 went to BMW Group Design. Special winners of BMW vehicles in the exterior category included BMW i8 Concept Spyder, BMW 6 Series Gran Coupe, MINI Roadster and two wheeler models BMW S 1000 RR and Husqvarna Nuda 900 R. In Interior category BMW i8 Concept Spyder, BMW 6 Series Gran Coupe, MINI Roadster and BMW 3 Series Sedan were winners.
In the events category, BMW Design Studio Live was a sure winner with all judges agreeing wholeheartedly that COLOR ONE for MINI by Scholten & Baijings was nominated Best of the Best. The Design Team also bagged the award for Team of the Year and Image Film category. These awards will be formally handed over to the company as part of the Automotive designers Night which will take place at "Mondial de l'Automobile" motor show in Paris on September 27, 2012.
A special exhibition was held during Munich Creative Business Week 2012 where visitors were able to view the achievements of BMW design Studio Live at BMW Lenbachplatz. BMW 3 Series were on display with special attention to the design process while visitors were also able to see the BMW Group designers at work on a 1:1 clay model.
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